
Last year, the Centers for Disease Control used the holiday season as a springboard to talk about food safety on social media. Using the hashtag #CDCchat, the organization asked followers to share tips for keeping holiday food safe and healthy. Several tweeters joined in to share tips from taking groceries straight home to using a food thermometer to check for proper temperatures. The conversation was a great way to engage followers, and food manufacturers can take a cue from their success. This holiday season, why not start a similar social media chat with your customers?
In addition to asking for tips, be sure to share your own approach to food safety, which begins in your processing plant. WPS offers several services that help our customers maintain top-notch food safety protocols, from risk assessment to plant-wide food safety initiatives. Cheers to keeping your plant food safe this season!